Milan was crucial for me because that thing was always there, I never gave up on those branded jobs.” In another city, you starve to the point that maybe you really have to find a day job that keeps you afloat. He tells me, emblematically, that his career was born from commerce: he and a group of artists lived in a former factory that a real estate entrepreneur and art collector had bought, who decided to host a group of twenty-somethings before renovating it: “This allowed me to pursue my own work. I meet Senni in his basement studio in Milan-he spends the entire day in his cave surrounded by cables, synthesizers, posters of punk bands, flags, and various music-related paraphernalia that indicate that he comes from a hardcore punk background. All the while, he’s distributed his works in the commercial realm, as if the two arenas were almost complementary, if not identical. He’s coined terms like “Rave Voyeurism” and “Pointillistic Trance,” played in museums and art institutions, and positioned his work as that of a composer. After signing with Warp Records in 2016, Lorenzo Senni became one of the regular names you’d see at big festivals and international venues, and has never compromised the ideas that guide his music. He’s a musician whose conceptual drive has not prevented him from conquering the experimental and the mainstream music scenes. I couldn’t be happier to have a special guest for this episode of Runway Music, someone who, I think, perfectly embodies the character of the impulsive intellectual. This person blends the high with the low while making their ideas clear and communicable-no matter how articulated or sophisticated they are. A class-defying, status-bending public figure whose conceptual activity is driven by pure instinct rather than premeditation and over-thinking. Dressed in an impeccable gold velvet suit, he sauntered down the runway arm in arm with his girlfriend, Kadida Jones, before returning to perform his hit California Love. Pictured here with E40, 2Pac wears one of the most iconic Versace shirts in hip-hop fashion: the collared silk button-up. In the 25 years since, the house has been featured in countless rap songs and collaborated with some of the biggest names in the rap industry.Although it seems that everyone is skeptical of ideas in Milan, we have developed, I think, a very peculiar type of intellectual that probably can’t exist anywhere else. Hip-hop culture is deeply rooted in the history of the famed Italian fashion house Versace. It all began in 1995 Donatella and Gianni Versace personally invited Tupac Shakur to walk in Versace's Fall/Winter 96 show- only months before his sudden death in 1996. In one of his most scathing lines, he tabs a clear jab at cultural appropriating white girls, telling them to "please stop rockin' fake Fendi, eatin' nasty-ass Chipotle, wearin' bindis." Throughout the track, Father disses posers that dare to wear fake Versace- one of the most sacred luxury brands in the hip-hop industry. In May 2015, Father dropped Please Stop Making Fake Versace, an absolute banger that is everything this 90s Versace lover could ever ask for.
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